Next time you enjoy a Pure Fun™ red candy, you'll want to eat your beets! Beets are sometimes shared with red cabbage in raging raspberry, pure pomegranate, Goji berry or spicy cinnamon!
Red beets as we now know them probably didn't develop until the 17th century--but they have been eaten as wild, slender-rooted plant species with edible leaves over a broad sweep of land, from Britain to Indian, since prehistoric times. The Greeks and Romans, in fact, ate only the leaves--and mostly for medical reasons. Pliny spurned the beet root as "those scarlet nether parts." Only in the 2nd and 3rd centuries AD did epicures pronounce it delicious.
Both peasants and ladies in high society--used the beet as rouge for their cheeks...to keep away mosquitoes and attract the opposite sex.
Today, the deep red color is extracted from the beets and used in a variety of uses from natural food colorants to cosmetics.
Pure Fun™ products that use Red Beets
